This article, which focuses on the iOS Developer Program License Agreement, is the second of two articles geared at helping app developers understand the fine print of the agreements they are asked to enter into with the companies that distribute their products. The first article on “Bargaining with the Little Green Robot: Understanding the Google Play Developer Distribution Agreement” can be found here.
When it came to market in July 2008, Apple, Inc.’s (“Apple”) App Store created the first centralized market for applications for mobile devices. It was an instant hit. In the App Store’s first year alone, users downloaded over 1.5 billion applications. And the numbers have only grown from there. The App Store now currently hosts approximately 1.3 million unique applications that have been downloaded a staggering estimated 85 billion times, resulting in payouts to app developers of more than $13 billion. With numbers like these, app developers cannot afford to overlook this market. But what does Apple ask in return for this impressive distribution opportunity? This article examines some of the major terms of the iOS Developer Program License Agreement (the “License Agreement”).